AI Insights · Timothy · April 2024
Top 5 Consumer Finance Apps in El Salvador - Q1 2024
In Q1 2024, the top 5 consumer finance apps in El Salvador saw varying trends in downloads and active users. Discover the performance metrics of each app in this report.
In the first quarter of 2024, the top 5 consumer finance applications in El Salvador showcased diverse trends in user engagement and downloads. Here is a detailed look at their performance:
Bancoagrícola experienced a steady download rate, starting at approximately 7.7K downloads in the first week of January and gradually declining to around 6.3K by the end of March. Active users for the app remained relatively stable, fluctuating between 162K and 169K throughout the quarter.
Banca Móvil BAC saw a peak in downloads in late January with about 5.4K downloads, followed by a gradual decrease to roughly 3.1K by the end of March. The app maintained a high number of active users, peaking at 275K in early January and ending the quarter with around 251K active users.
App Davivienda El Salvador started the quarter with 3.6K downloads, reaching a peak of 4.6K in late January, and then decreasing to 2.9K by the end of March. Active users for the app showed a slight upward trend, starting at 35.6K and peaking at 38.6K in mid-March, before settling at 35.5K.
Banco CUSCATLAN experienced a consistent download rate, starting at 2.7K downloads in the first week of January, peaking at 3.9K in late February, and ending the quarter with about 3K downloads. Active users showed steady growth, starting at 52.9K and peaking at 58.6K in mid-March.
Promerica SV had lower download numbers compared to the other apps, beginning the quarter with 1.4K downloads, peaking at 2.3K in late January, and decreasing to 1.2K by the end of March.
These insights into the performance of top consumer finance apps in El Salvador for Q1 2024 are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower.